Chicago-based Evozyne needed a more intuitive way to present their data-driven approach to the production of artificial proteins. Tasked by Basilico BELLO produced a visually flexible 3D web clip to explain Evozyne's approach in detail, one step at a time.
Through the smooth use of dynamic transitions, the narrative takes us from an explanation of a protein evolutionary history to the production of engineered proteins and their use.
When you need to explain complicated things, you just need to make it Bello chiaro.